About Us
Subaru Industrial Power Products have been sold worldwide for over 40 years and are manufactured in North America and Japan by Fuji Heavy Industries. Previously marketed under the Wisconsin Robin brand, Subaru engines now bear the corporate name to better reflect the technology and innovation shared between the industrial products division and our sister automotive company.  

Parent company to Subaru Industrial Power Products, Fuji Heavy Industries (FHI), is a multi-billion dollar corporation with three main divisions: Automobile, Aerospace and Industrial Products. Advanced engineering, high technical expertise and state-of-the-art robotic manufacturing are hallmarks of Fuji, which proactively shares technology between divisions in order to stay on the cutting edge.

Known for launching the first Chain Driven Overhead Cam (OHC) engine in the United States, Subaru Industrial Engines and equipment have earned a reputation throughout the world for high performance and durability in the most demanding applications.  With production targeted to the industrial, construction, agricultural and recreation markets,  Subaru is the fourth largest engine manufacturer in the world, producing more than 1 million engines annually. 

Subaru's full line of portable generators from 1.1 Kw through 13 Kw fit the everyday demands of the construction worker or the homeowner. The Silent Series Inverter Generators are rugged, quiet and provide new inverter technology for clean, safe power. 

In addition to commercial grade engines and portable generators, the Subaru Power Product line includes a full line of construction Pumps to meet every de-watering application. All pumps and generators incorporate the technologically advanced Subaru industrial engines and the added assurance of having a product designed with the engine and equipment as a complete and integral unit. 
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